GTM jobs · Go-to-market roles · Hire a GTM team
GTM jobs · every go-to-market role, and how to hire one
GTM jobs are the go-to-market roles that find, win and keep customers: SDR and BDR, GTM engineer, RevOps, head of growth, GTM lead or head of GTM, founding GTM lead, sales director and CRO.
Each can be hired fractional, interim, as a consultant or advisor, or permanent.
This page maps the ladder and links the page for every role.
We place GTM people in all five modes, and we can put a senior GTM lead into the work directly.
On every brief we send a shortlist of 3–5, each with pay or day rate, availability and IR35 position set out, after five-stage vetting.
Looking for work?
Go-to-market roles are on the board below.
How a brief runswhat we undertake
- 01Brief30-MINUTE SCOPING CALLDay 0
- 02Shortlist of 3–5VETTED · RATE BENCHMARK · IR35After the brief
- 03InterviewsYOU MEET THE SHORTLISTYour diary
- 04Scoped startFIRST-MONTH OUTCOMES AGREEDYou set the date
- 05Fractional, interim and permanentIR35 POSITION SET OUTOn every brief
Shortlist3–5
In the press
Fast Company 16 leaders on when fractional C-suite hires make sense · 24 Jun 2026
Leaders disagree on when a part-week hire makes sense and when a seat needs someone every day. The same choice sits under every rung of the go-to-market ladder.
15 minutes · video or phone
Book 15 minutes to hire a go-to-market leader
Tell us the scope and the days a week. We come back with GTM candidates, their day rates and availability.
- 0115 minutes, video or phone
- 02We scope the role and the days a week
- 03A shortlist of 3–5 after the call
- 04Fractional, interim and permanent briefs
Pick a day that suits · live availability
On the board · last 3 months
Go-to-market roles jobs on the board
- SyndicatedSenior Strategic Customer Success Manager
Global-e · London
Rate not statedLondon - SyndicatedHead of Customer Success (London)
Fresha · Greater London
Rate not stated5 d/wk - SyndicatedSenior Product Customer Success Manager
NICE · United Kingdom
Rate not statedUnited Kingdom - SyndicatedCustomer Success Manager- Energy Commodities
Vortexa · London
Rate not statedLondon - SyndicatedGo-to-Market Effectiveness Manager
LexisNexis UK · East Devon
Rate not statedEast Devon - Fractional-curiousCommercial Customer Success Manager
GWI · London
Rate not statedLondon - SyndicatedFrench & Spanish-Speaking Associate Customer Success Manager (UK Remote)
Turnitin, LLC · Leeds
Rate not stated5 d/wk - SyndicatedEMEA Performance Partner - Sales Enablement
Everpure · Staines-upon-Thames
Rate not stated5 d/wk - SyndicatedManager, GTM Development
ZoomInfo Technologies LLC · London
Rate not statedLondon - SyndicatedSenior Customer Success Manager – UK
Tjekvik Autoinnovation ApS · United Kingdom
Rate not statedUnited Kingdom - SyndicatedRevenue Operations Special
RealAdvisor S.A. · England
Rate not statedEngland - Fractional-curiousGlobal Head of Planning and Go-to-Market
Costa Coffee · St Albans
Rate not statedSt Albans
Live go-to-market roles
Fractional Quest is a fractional recruitment agency: send a GTM brief and we come back with a shortlist of three to five vetted candidates.
01/ the role
GTM jobs: the go-to-market ladder, rung by rung
Go-to-market is everything between a product and a paying customer: who you sell to, the message, the channels, the pipeline, the sales process and the renewal.
GTM jobs split that work into seats.
Read the ladder from the bottom: each rung below owns less of the number and more of the doing.
SDR and BDR
Sales and business development representatives book the first meetings.
They research accounts, call, email and message prospects, and hand qualified conversations to a seller.
It is the entry rung, and the one most often bought part-time or as a service.
See fractional SDR jobs.
GTM engineer
The builder under the plan: account data, enrichment, signal capture, lead routing and automated outbound.
A GTM engineer writes the systems the sellers run on.
See GTM engineer jobs, or read what a GTM engineer does.
RevOps
Revenue operations owns the CRM, the pipeline stages, the forecast mechanics and the reporting that sales, marketing and customer success share.
Where the GTM engineer builds new machinery, RevOps keeps the whole engine honest.
Head of growth
A head of growth runs experiments across acquisition, activation and retention, usually in a product-led business.
Kyle Poyar of Growth Unhinged argues a head of growth is most effective at scaling a company that already has product-market fit, rather than building one from zero.
See fractional head of growth jobs.
GTM lead and head of GTM
One senior person who owns the whole go-to-market motion across sales, marketing and customer success, and answers for the pipeline number.
A head of GTM is the more senior seat, with the leaders of sales, marketing and customer success reporting in; see what does a head of GTM do.
See GTM lead jobs.
Founding GTM lead
The first dedicated commercial hire at an early-stage company, taking over from founder-led selling.
Stage 2 Capital makes the point that this first hire is not always a seller: sometimes it is a marketer, sometimes someone in customer success.
See founding GTM lead.
Head of sales and sales director
Sales leadership proper.
A head of sales usually builds and runs the first team; a sales director owns the whole sales function, the targets and the forecast.
See fractional head of sales jobs and fractional sales director jobs.
CRO
The chief revenue officer owns every revenue line: sales, marketing, customer success and often pricing, and sits with the CEO and the board.
For a permanent board-level appointment, see CRO recruitment; for part of the week, fractional CRO jobs.
02/ scope
How to hire a GTM team
1. Name the gap, not the title
Write down what is not working.
No pipeline.
Pipeline that stalls.
A founder who still closes every deal.
Data nobody trusts.
A market you have not entered.
Each points to a different rung.
Only then decide how many days a week you can fund.
2. Lead first, team second
To hire a GTM team that pulls one way, put the owner of the number in first: a GTM lead, a head of sales or, at an early company, a founding GTM lead.
That person then shapes the SDR, GTM engineer and RevOps seats underneath.
A team hired before its lead tends to build three different plans.
3. Choose the mode for each seat
The modes mix.
A common shape is a fractional lead, a GTM engineer for the build, and SDR capacity bought part-time.
If the plan itself is the question, start with a GTM consultant or a piece of go-to-market strategy work and hire the seats afterwards.
4. Test the work
Give candidates your real pipeline, your CRM and your last quarter, and ask what they would change in the first month.
For sellers, membership of the Institute of Sales Professionals is one signal among several; for marketers, the Chartered Institute of Marketing sets the professional standard.
Take references from people who worked beside them, not only above.
What we do on a GTM brief
We send a shortlist of 3–5 candidates, each with pay or day rate, availability and IR35 position set out, after our five-stage vetting.
We recruit fractional, interim, part-time, temporary and permanent executives, and non-executive directors.
Where the brief needs a senior GTM lead in the work straight away, we can put one on it.
03/ the board
What the board holds.
A read of the roles on the board on this page, counted as they stand: how each is engaged, whether the posting gives the days and the rate, and where the work happens.
On this board, last 90 days · 12 roles · Go-to-market roles
Engagement
- Full-time12
Seat
- Other7
- CCO1
- Founding GTM1
- SDR1
- GTM engineer1
- CMO1
Days a week
- Stated in the posting3
- Not stated9
Day rate
- Verified rate0
- Estimated (est)0
- Rate not stated12
Work arrangement (as the job feed classifies it)
- Remote4
- Hybrid5
- On-site3
Newest posting on the board: 16 Oct 2026.
Postings per week on this board, last 90 days
12 postings on this board in the last 90 days, counted by the week each was published.
04/ the route
Fractional, interim or permanent?
Four taps. The answer names the route for the seat and the page that covers it.
The route · Fractional
A fractional GTM.The work fills part of the week, so buy the days it needs.
A fractional GTM holds the seat on agreed days for as long as the seat is needed, and works for other clients on the rest.
The route · Interim
An interim GTM.The work fills the week, and it has an end: a programme, a cover, a transaction.
An interim GTM takes the seat full time for that stretch and hands it over when it is done.
The route · Interim, then permanent
Interim now, a permanent GTM after.The seat is full time and long term, and the need is now.
An interim GTM holds it while the permanent search runs, so the seat is not left empty.
The route · Permanent
A permanent GTM.A full-time seat that sits at the table for years is a permanent hire.
There is time to run a search, so run one.
05/ comparison
Five ways to fill a GTM seat fractional, interim, consultant, advisor, permanent
The mode is a separate choice from the role. Pick the rung first, then how much of the week and how much ownership the work needs.
06/ vetting
How we vet go-to-market leaders
What we undertake on every brief, before a candidate reaches you.
- 01
Qualification screen
Verify GTM tenure, sector context and stage fit.
SOURCING - 02
Mandate fit
Match to your situation — stage, board dynamics, timing.
MATCHING - 03
Reference deep-dive
We take references ourselves, from recent past clients — real outcomes, not titles.
VERIFY - 04
Shortlist
Three to five candidates with day rate, availability and IR35 position set out.
SHORTLIST OF 3–5
07/ go to market jobs
Go-to-market jobs: moving up or across the ladder
Go-to-market jobs reward range.
The people who reach the top rungs have usually held two or three of the seats below: an SDR who became a seller and then ran a team, a marketer who took on RevOps, an operator who became a GTM engineer.
Hirers read that range as proof you can own the whole motion rather than one part of it.
If you are looking for a first senior role, the fractional and interim modes are a practical way in.
A company that cannot yet fund a full-time head of GTM will often buy two or three days a week, and interim GTM jobs cover empty seats and launches full-time for a fixed term.
Both build the record a permanent board-level role asks for.
Professional bodies help at the edges.
The Institute of Sales Professionals runs sales qualifications and membership; the Chartered Institute of Marketing offers qualifications and Chartered Marketer status.
Neither replaces a record of pipeline built and customers kept, which is what a hirer will ask about first.
Live go-to-market jobs are on the board on this page.
08/ gtm roles
GTM roles: which one does the work you need
GTM roles overlap, so match the role to the problem.
Not enough first meetings: SDR capacity.
Leads that go nowhere, or data that cannot be trusted: a GTM engineer or RevOps.
A product-led funnel that leaks: a head of growth.
Nobody owns the plan across sales and marketing: a GTM lead.
A founder still doing all the selling: a founding GTM lead.
A sales team that misses target: a head of sales or sales director.
Revenue teams pulling in different directions: a CRO.
Some GTM roles are not seats at all.
A GTM advisor gives a founder a few hours of senior counsel a month.
A GTM consultant answers one defined question, such as positioning or a new market, and hands the answer over.
Fractional GTM puts a leader inside the business on agreed days, held to the number.
If you want to go deep on the plan itself before choosing anyone, our sister site gtm.quest covers go-to-market strategy in detail, and our go-to-market strategy page sets out who should own it.
09/ contracts
Contracts, IR35 and outbound rules for every GTM hire
A fractional or interim GTM hire is either employed or works through their own limited company.
Where the person works through their own company, the off-payroll working rules (IR35) may apply.
A medium or large client makes the status determination; for a small client outside the public sector, the worker’s own company decides.
HMRC sets out the size tests in its guidance for clients.
Status turns on how the engagement runs in practice, so write down control, substitution and the days, then run it that way.
Our IR35 guide sets out the tests.
Most GTM seats touch outbound.
The ICO’s business-to-business marketing guidance explains that UK GDPR applies to a named business contact’s personal data, and that sole traders and some partnerships are treated as individuals under PECR.
Anyone building outbound, from an SDR to a GTM engineer, should be able to show how they handle it.
10/ questions
GTM jobs FAQ
The questions people ask before bringing in a go-to-market leader.
Book 15 minutes · shortlist of 3–5
Bring the brief. We architect the team.
A shortlist of 3–5 with day rate, availability and IR35 position set out, after five-stage vetting.
