SyndicatedFractional ExecutiveFlorida, United States
Full-time Sales and Marketing Director Protem, Brookdale Senior Living Inc.
FULL-TIME EXEC JOB · HEALTHTECH SECTOR · FLORIDA, UNITED STATES

Full-time Sales and Marketing Director Protem at Brookdale Senior Living Inc., based in Florida. Full posting below, with the day rate stated or estimated with its basis.
Full-time Sales and Marketing Director Protem — the posting in full
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Recognized by Newsweek in 2024 and 2025 as one of America's Greatest Workplaces
for Diversity
Make Lives Better Including Your Own. If you want to work in an environment
where you can become your best possible self, join us! You’ll earn more than a
paycheck; you can find opportunities to grow your career through professional
development, as well as ongoing programs catered to your overall health and
wellness. Full suite of health insurance, life insurance and retirement plans
are available and vary by employment status.
Full Time Only Benefits Eligibility
- Paid Time Off
- Paid holidays
- Medical, Dental, Vision insurance
- 401(k)
- Company provided life insurance
- Adoption benefit
- Disability (short and long term)
- Flexible Spending Accounts
- Health Savings Account
- Optional life and dependent life insurance
- Associate assistance program
- Employee discounts
- Tuition reimbursement
- Referral program
- Early access to earned wages for hourly associates (outside of CA)
- Optional voluntary benefits including accident, critical illness and hospital
- indemnity Insurance, legal plan, ID theft protection and pet insurance
- Base pay in range will be determined by applicant’s skills and experience.
- Full-time associates in role are also eligible for an annual bonus incentive.
- Temporary associates are not benefits eligible but may participate in the
- company’s 401(k) program.
- Veterans, transitioning active duty military personnel, and military spouses are
encouraged to apply. To support our associates in their journey to become a U.S.
citizen, Brookdale offers to advance fees for naturalization (Form N-400)
application costs, up to $725, less applicable taxes and withholding, for
qualified associates who have been with us for at least a year.
The application window is anticipated to close within 30 days of the date of the
posting.
RESPONSIBILITIES
- Generates high-volume recurring streams of new move-in revenue for assigned
- Brookdale communities with open Sales and Marketing Director positions.
- Prioritizes the outperformance of budgeted sales goals and community revenue
- targets by efficiently performing all processes and tasks required to close
- sales, including the development and execution of marketing plans to achieve
community occupancy goals. Represents the ideal Brookdale sales professional and
promotes a mission-driven sales culture while leading employment of those unique
insights gained within one community’s opportunities to optimize sales in next
community assignments. This position will travel to communities within a
designated geographic area. Assignments will vary in length and may change with
little notice.
- Supervises and coaches the daily sales activities of at least two full-time
- associates onsite to achieve desired move-in results.
- Drives rapid occupancy growth and prioritizes rate integrity where assigned
- by conducting high-quality daily phone and in-person sales calls that
- convert to move-ins.
- Attends daily stand-up meetings and communicates current product
- information to appropriate community associates daily and as needed,
- including but not limited to availability, pricing, and concessions.
- Partners with Director(s) of District Sales to develop and execute business
- plans to achieve community revenue and occupancy goals.
- Maintains a working knowledge of and manages all relevant sales-specific
- software programs and Customer Relationship Management systems needed to
- generate high move-in volume, including thorough and accurate data entry,
- periodic database cleanup, and community coaching documentation.
- Motivates community associates to meet or exceed weekly and monthly sales
- performance expectations in partnership with community operations and
- clinical leaders, Director(s) of District Sales, and Divisional Sales
- leadership.
- Maintains current working knowledge of relevant competition in markets
- where assigned.
- Provides accurate and timely move-in forecasts weekly and as requested.
- Communicates incoming resident’s needs and preferences to the Executive
- Director and/or appropriate community associate(s) to enhance customer
- satisfaction upon move-in.
- Fosters a positive image of each assigned community and the Brookdale brand
- with all customers, residents, associates, and relevant
- professional/volunteer influencers.
- This job description represents an overview of the responsibilities for the
above referenced position. It is not intended to represent a comprehensive list
of responsibilities. An associate should perform all duties as assigned by their
supervisor.
QUALIFICATIONS
Education and Experience
Bachelor’s degree in Marketing, Business, or related field. Three to five years
of sales experience, preferably in the retirement industry or medical or
pharmaceutical sales, with a proven track record of generating and closing a
high percentage of qualified leads is required. Additional years of related work
experience may be substituted for the education requirement on a year-for-year
basis up to four years.
Certifications, Licenses, and Other Special Requirements
- Works on short-term strategic assignments within specified geographic area.
- Requires a valid driver’s license and frequent car and/or air travel as needed.
Management/Decision Making
- Applies existing guidelines and procedures to make varied decisions within a
department. Uses sound judgment and experience to solve moderately complex
problems based on precedent, example, reasonableness or a combination of these.
Knowledge and Skills
- Possesses extensive knowledge of a distinct skill or function and a thorough
understanding of the organization and work environment. Has working knowledge of
a functional discipline. Knowledge of sales and marketing to include principles
and methods for showing, promoting, and selling products or services to include
marketing strategy and tactics, sales techniques, and sales control systems.
Knowledge of Medicare and Medicaid regulations to include applicable processes
for the product line(s) being sold. Knowledge of state regulations impacting or
directing the delivery of services is required. Ability to operate smartphones,
personal computers, and related software is required. Previous experience with
contact management database, Microsoft Word, Excel, and Outlook is preferred.
Ability to effectively manage time, tasks, and projects in a dynamic environment
is required. Ability to build trust and act honestly in relationships with
others is required. Ability to assess and understand customers’ expectations,
needs and circumstances is essential. Ability to work effectively with diverse
personalities and to treat people with dignity, respect, fairness, and maturity
is required. Ability to effectively listen and communicate verbally and in
writing is essential.
Physical Demands and Working Conditions
- Standing
- Walking
- Sitting
- Use hands and fingers to handle or feel
- Reach with hands and arms
- Stoop, kneel, crouch, or crawl
- Talk or hear
- Ability to lift: up to 25 pounds
- Vision
- Requires interaction with co-workers, residents or vendors
- Occasional weekend, evening or night work if needed to ensure shift coverage
- Requires Travel: Frequently
- Brookdale is an equal opportunity employer and a drug-free workplace.
- Brookdale is a Great Place to Be:
- Gracious hospitality and neighborliness for our residents and families.
- Home-like feel and all-around comfort for residents and visiting family
- members.
- Entertaining events and gatherings so our residents can find connections in
- groups and 1:1 settings.
- Industry leader in clinical care.
- Nationwide company with 589 communities as of November 30, 2025, offering
- many opportunities to grow and learn as a sales professional.
- Extensive corporate support including a robust training program.
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