Full-time SDR, ABB

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we’ll give you what you need to make it happen. It won’t always be easy, growing takes grit. But at ABB, you’ll never run alone. Run what runs the world.

This role sits within ABB's Robotics business, a leading global robotics company. We're entering an exciting new chapter as we’ve announced the plan for SoftBank Group to acquire ABB Robotics. SoftBank is a globally recognized technology group and investor/operator focused on AI, robotics, and next-generation computing. By joining us now, you’ll be part of a pioneering team shaping the future of robotics—working alongside world-class experts in a fast-moving, innovation-driven environment.

This Position reports to:

02Segment Manager Industries

Your role and responsibilities

In this role, you will focus on building a high-quality sales pipeline, developing strategic customer relationships, and driving revenue growth by positioning ABB as a key enabler of flexible, safe, and scalable automation. The ideal candidate brings a blend of technical knowledge, business development acumen, and field sales expertise in collaborative robotics or industrial automation. You will be instrumental in expanding ABB’s footprint in small- and medium-sized enterprises (SMEs) as well as large manufacturers.

You will be instrumental in expanding the customer base and driving spec position of ABB robots and ABB Function Packages in General Industries based applications. These include welding and metal finishing, machine tending, assembly, 3D printing, vision supported applications and more - all within the broad General Industries space. Focused industries include Aerospace, Metal Finishing, Construction, Data Centers, Defense, and more.

Role can be based remotely, in the South Eastern US. Preferred location of candidates will be near major airports and transportation hubs such as Atlanta, Greenville, SC, Tuscaloosa, AL, Northern Florida, Charlottsville or others.

03Key Responsibilities

Execute a strategic go-to-market plan to grow ABB’s pipeline and convert opportunities into sales.

Identify and engage with potential end users, system integrators, machine builders, and channel partners to promote ABB’s collaborative robot portfolio in the industrial and consumer electronics areas.

Collaborate closely with ABB’s robotics channel partners and territory sales teams to support robotics opportunity development and qualification, and conduct technical discovery sessions and product demonstrations to showcase robotics capabilities and value propositions.

Partner with marketing to implement targeted campaigns, regional events, and webinars to raise awareness of ABB's offerings, and represent ABB at industry trade shows, expos, and automation events to increase ABB Robotics visibility and market share.

Provide voice-of-customer feedback to global product management and engineering teams to support portfolio evolution, and maintain deep knowledge of competitive offerings and industry trends in all robotics.

04Qualifications

Bachelor’s degree in Engineering, Mechatronics, Business, or related field, and 8+ years of experience in sales or business development within industrial automation, robotics, or collaborative robotics; or other combination of degree and work experience, i.e. Associate's degree and 10+ years.

Deep experience and knowledge in environments core to the Electronics Industries manufacturing and production environments

Experience using Salesforce or similar CRM tools to manage a sales pipeline.

Willingness to travel up to 50% within the U.S. and a focus within your specified territory

Strong understanding of robotic applications used in the Electronics Industry applications (assembly, picking, packing, palletizing, mobile robotics) desired.

Strong technical aptitude and ability to communicate value-based selling strategies to both technical and non-technical audiences desired.

Candidates must already have work authorization that would permit them to work for ABB in the US.

05What's in it for you

We empower you to take the lead, share bold ideas, and shape real outcomes. You’ll grow through hands-on experience, mentorship, and learning that fits your goals. Here, your work doesn’t just matter, it moves things forward

ABB is an Equal Employment Opportunity and Affirmative Action employer for protected Veterans and Individuals with Disabilities at ABB.

All qualified applicants will receive consideration for employment without regard to their- sex (gender identity, gender expression, sexual orientation), marital status, citizenship, age, race and ethnicity, inclusive of traits historically associated with race or ethnicity, including but not limited to hair texture and protective hairstyles, color, religious creed, national origin, pregnancy, physical or mental disability, genetic information, protected Veteran status, or any other characteristic protected by federal and state law.

For more information regarding your (EEO) rights as an applicant, please visit the following websites: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf

As an Equal Employment Opportunity and Affirmative Action Employer for Protected Veterans and Individuals with Disabilities, applicants may request to review the plan of a particular ABB facility between the hours of 9:00 A.M. - 5:00 P.M. EST Monday through Friday by contacting an ABB HR Representative at 1-888-694-7762.

Protected Veterans and Individuals with Disabilities may request a reasonable accommodation if you are unable or limited in your ability to use or access ABB's career site as a result of your disability. You may request reasonable accommodations by calling an ABB HR Representative at 1-888-694-7762 or by sending an email to US-AskHR@abb.com. Resumes and applications will not be accepted in this manner.

06ABB Benefit Summary for eligible US employees

[excludes ABB E-mobility, Athens union, Puerto Rico]

Go to MyBenefitsABB.com and click on “Candidate/Guest” to learn more

07Health, Life & Disability

Choice between two medical plan options: A PPO plan called the Copay Plan OR a High Deductible Health Plan (with a Health Savings Account) called the High Deductible Plan.

Choice between two dental plan options: Core and Core Plus

08Vision benefit

Company paid life insurance (2X base pay)

09Company paid AD&D (1X base pay)

• Voluntary life and AD&D – 100% employee paid up to maximums
• Short Term Disability – up to 26 weeks – Company paid

Long Term Disability – 60% of pay – Company paid. Ability to “buy-up” to 66 2/3% of pay.

Supplemental benefits – 100% employee paid (Accident insurance, hospital indemnity, critical illness, pet insurance

10Parental Leave – up to 6 weeks

Employee Assistance Program

Health Advocate support resources for mental/behavioral health, general health navigation and virtual health, and infertility/adoption

11Employee discount program

Retirement

12401k Savings Plan with Company Contributions

Time off

ABB provides 11 paid holidays. Vacation is provided based on years of service for hourly and non-exempt positions. Salaried exempt positions are provided vacation under a permissive time away policy.

We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.