SyndicatedFractional ExecutiveSleaford, England, United Kingdom
Full-time Marketing Manager - Media & Projects, The Wonderful Company
FULL-TIME EXEC JOB · FOOD AND BEVERAGE MANUFACTURING SECTOR · SLEAFORD, ENGLAND, UNITED KINGDOM

Interflora (The Wonderful Company) seeks a Marketing Manager to lead media strategy and cross-channel campaigns. Full-time, hybrid (1 day/week minimum on-site in Sleaford), managing multi-million-pound budgets with agency partners. Titled 'Manager' rather than director-level; execution-heavy role unsuited to fractional placement.
Full-time Marketing Manager - Media & Projects — the balanced verdict
Why this role stands out
- Established employer (Interflora, 1,001–5,000 staff) with transparent culture and new office workspace
- Breadth across media strategy, budget management and cross-channel projects appeals to generalist marketers
- Hybrid flexibility within full-time structure; 1 day/week on-site is relatively light
Worth checking before you apply
- Title is 'Marketing Manager', not head-of or director—likely reports to a CMO or equivalent, not C-suite
- Execution-heavy remit (managing agency partners day-to-day, optimising paid social) is not typical fractional/interim scope
- No salary, day rate or equity stated; interview-stage discovery needed
Our automated read of the posting text, not the employer's own assessment. Check each point with them before you apply.
How well the role as written suits a fractional or interim arrangement, scored 0–100 by our automated read of the posting text before it went on the board. It rates the posting, not you — we do not score or match candidates.
Full-time Marketing Manager - Media & Projects — the posting in full
~/original-posting · verbatimsource: fantastic-jobs
What the posting asks · quoted from the listing
- Certification
Ideally CIM / IDM / Mini masters in Marketing
- Must-have
In order to perform well in the role, we would expect you to have;
- Must-have
Extensive and demonstrable marketing experience, with a sustained period focussing on media and advertising
- Must-have
Ideally CIM / IDM / Mini masters in Marketing
- Must-have
Experience managing multi million pound media campaigns and activity with a strong knowledge of all online and offline channels, in particular the paid social advertising and the…
- Must-have
Experience working in a heavy testing culture with a constant drive to improve efficiency and effectiveness
- Must-have
A strong understanding and recognition of how brands grow and an understanding of how to balance brand building with performance through advertising
- Must-have
Exceptional attention to detail and experience managing large budgets day to day
- Must-have
Skills in third-party agency management
Company Description
We are proud to be the world’s largest and most experienced flower delivery network. Every day, people trust us to deliver their best wishes and sentiments on their behalf. But it’s not just about being the largest - we pride ourselves on being the most personable too.
As a business, we are driven by our Purpose, ‘to make beautiful things happen’ – it’s what drives us every day. We strive to be trusted, personal and special and each and every one of our colleagues contributes to that.
We have a very flexible approach to hybrid working, where our colleagues are trusted to choose how they manage their time and to decide where and how they work – just as long as they come to the office in Sleaford to collaborate and connect with each other on a weekly basis (although many colleagues choose to be in the office much more often than that).
Our colleagues tell us that they love working here and that we have a real ‘family feel’ that makes us a unique and great place to work.
Job Description
Our Marketing team are looking for a well-rounded marketer who combines strong brand fundamentals with a sharp commercial mindset. You’ll understand how to build meaningful, consistent brand campaigns, while ensuring all activity is aligned to clear objectives and delivers measurable impact.
You’ll take the lead on media strategy and delivery through agency partners, bringing a data-led approach to planning, optimisation and decision-making. While not hands-on in platforms day-to-day, you’ll be confident challenging performance, interpreting results and ensuring multi-million pound budgets are invested effectively across paid social and wider media channels.
Alongside media, this role offers real breadth—leading cross-channel marketing projects and initiatives that stretch across the full marketing mix. It’s a fantastic opportunity for someone who enjoys the blend of strategy and execution, and who thrives on bringing ideas to life while continuously testing, learning and improving results.
Qualifications
- In order to perform well in the role, we would expect you to have;
- Extensive and demonstrable marketing experience, with a sustained period focussing on media and advertising
- Ideally CIM / IDM / Mini masters in Marketing
Experience managing multi million pound media campaigns and activity with a strong knowledge of all online and offline channels, in particular the paid social advertising and the main platforms
Experience working in a heavy testing culture with a constant drive to improve efficiency and effectiveness
A strong understanding and recognition of how brands grow and an understanding of how to balance brand building with performance through advertising
Exceptional attention to detail and experience managing large budgets day to day
Skills in third-party agency management
Additional Information
This role is based at Interflora House Sleaford. Interflora House is in the heart of Sleaford – a beautiful market town in Lincolnshire. In our amazing newly designed workspace, we have a choice of over 80 ‘hot desks’ and 14 meeting rooms, as well as many different types of work areas to utilise throughout the day – whether that’s our ‘Library’ for some quiet thinking space, our ‘Heartspace’ for a chat over a free freshly-ground coffee, or our ‘Amphitheatre’ for social and collaboration activities. There’s even variety in our 3 main working areas, which include designated quiet desks, a ‘full bloom’ space for noisy, day to day work activities and calls, breakout spaces, meeting pods and conferencing facilities – the choice is yours and it’s all here at Interflora House!
Although this role is contracted to Interflora House we offer the option to work Hybrid with office attendance expected as and when required with a minimum of 1 day per week on site.
All your information will be kept confidential according to EEO guidelines.
EEO is the law - click here for more information
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The roleWhat it asksA certificationYears askedSkills the listing names
- Ideally CIM / IDM / Mini masters in Marketing
- In order to perform well in the role, we would expect you to have;
- Extensive and demonstrable marketing experience, with a sustained period focussing on media and advertising
- Ideally CIM / IDM / Mini masters in Marketing
- Experience managing multi million pound media campaigns and activity with a strong knowledge of all online and offline channels, in particular the paid social advertising and the…
- Experience working in a heavy testing culture with a constant drive to improve efficiency and effectiveness
- A strong understanding and recognition of how brands grow and an understanding of how to balance brand building with performance through advertising
- Exceptional attention to detail and experience managing large budgets day to day
- Skills in third-party agency management
- Media strategy
- Brand management
- Commercial mindset
- Data-led planning
- Agency management
- Paid social advertising
- Budget management
- Marketing mix
- Performance marketing
- Campaign optimization
- Brand building
- Cross-channel marketing
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