SyndicatedFractional CROLondon, England, United Kingdom
Full-time CRO, Merlin Entertainments - Corporate
FULL-TIME CRO JOB · ENTERTAINMENT PROVIDERS SECTOR · LONDON, ENGLAND, UNITED KINGDOM
Large attractions operator (Merlin Entertainments) seeking a permanent Head of Revenue Management to lead pricing and commercial strategy across its UK portfolio. This is a traditional full-time corporate leadership role with no fractional or interim signal; a strong fit only for candidates seeking permanent employment.
Full-time CRO — the balanced verdict
Why this role stands out
- Clear senior leadership remit — strategy, team leadership, stakeholder influence at board level
- Substantial organisational scale and complexity (10,000+ employees, multi-site portfolio)
- Defined commercial domain — pricing, revenue optimisation, inventory management with clear KPIs
- Sector experience valued but not mandatory; role accessible to revenue leaders from adjacent verticals
Worth checking before you apply
- No salary band stated despite 'competitive annual salary' language — typical for corporate postings but limits transparency
- On-site London requirement (Arbor location); hybrid/flexible not mentioned
- No mention of interim or contract pathway; this is a permanent hire only
Our automated read of the posting text, not the employer's own assessment. Check each point with them before you apply.
How well the role as written suits a fractional or interim arrangement, scored 0–100 by our automated read of the posting text before it went on the board. It rates the posting, not you — we do not score or match candidates.
Full-time CRO — the posting in full
~/original-posting · verbatimsource: fantastic-jobs
What you'll bring to the team
Head of Revenue Management - Gateway UK
Location: London, Arbor
Hours: 37.5 hours per week
Contract Type: Permanent, salaried
We are recruiting a Head of Revenue Management - Gateway UK, to lead the development and execution of revenue optimisation strategies across a portfolio of world-class visitor attractions. This is a highly visible leadership role with responsibility for maximising admissions revenue, driving pricing performance, and identifying opportunities to accelerate commercial growth.
Working closely with senior stakeholders across Revenue Management, Marketing, E-Commerce, Finance, Operations, and Consumer Proposition teams, you will use data, market insights, and customer trends to develop pricing and inventory strategies that support both short and long-term business objectives. You will provide strategic direction, challenge existing approaches, and champion best practice to ensure revenue management remains a key driver of business performance.
As a subject matter expert, you will lead a team of revenue professionals, fostering a culture of continuous improvement, innovation, and commercial excellence. You will also play a pivotal role in shaping future revenue management capabilities, influencing decision-making at a senior level, and ensuring the business is well positioned to respond to market opportunities and evolving consumer behaviour.
This is an exciting opportunity for a commercially minded leader who thrives in a fast-paced environment and is passionate about using insight, strategy, and collaboration to deliver exceptional results.
Qualifications & Experience
Bachelor's degree in Business, Economics, Mathematics, Statistics, Data Science, Engineering, or a related quantitative discipline.
Minimum six years' experience in Revenue Management, Pricing, Consultancy, or a similar commercial role.
Strong analytical and problem-solving skills, with the ability to interpret complex data and identify commercial opportunities.
Proven experience developing and implementing pricing and revenue optimisation strategies.
Excellent communication and presentation skills, with the ability to influence and engage stakeholders at all levels.
Strong commercial acumen and a track record of driving business performance and delivering revenue growth.
Ability to build effective relationships and collaborate across cross-functional teams.
Experience managing multiple priorities in a fast-paced, dynamic environment.
Strategic thinker with a proactive, results-oriented approach.
Experience within the travel, tourism, leisure, hospitality, or attractions sector would be advantageous.
Benefits
A competitive annual salary
33 days holiday (including bank holidays)
‘Enjoy the Ride’ Merlin Annual Passes - 6 in total per year, 1 for you, plus 5 to gift to loved ones!
Merlin Magic Pass - 20 free tickets for you, your family and friends to enjoy all of our Merlin Attractions across the world rising to 40 after a year’s service
Company bonus
Private pension scheme
40% discount online off LEGO
- 25% discount in our on-site retail shops and restaurants
- Ongoing training and development opportunities
- Plus, many more…
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The roleWhat it asksA certificationYears askedSkills the listing names
- Revenue management
- Pricing strategy
- Data analysis
- Strategic planning
- Commercial acumen
- Stakeholder management
- Leadership
- Problem-solving
- Market insights
- Financial modeling
- Inventory management
- Communication
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