SyndicatedFractional SDRUrbandale, Iowa, United States
Full-time SDR, Lamar Advertising Company
FULL-TIME SDR JOB · URBANDALE, IOWA, UNITED STATES

Full-time SDR at Lamar Advertising Company, based in Urbandale. Full posting below, with the day rate stated or estimated with its basis.
Full-time SDR — the posting in full
~/original-posting · verbatimsource: ultipro
Are you in search of a workplace that thrives on community connections through
advertising? If so, we’d love to have you join our sales team! Our Lamar office
in Des Moines, Iowa is now hiring a new Sales Account Executive (salary +
commission) to help us bring innovative outdoor advertising campaigns to life
for brands in Des Moines, IA and the surrounding areas. We need someone who
understands the connection between marketing and sales and genuinely gets
excited with each and every sale - big or small!
Rated #1 Sales team for 2025 on Comparably, our Sales Account Executives are the
connection between Lamar and the communities we serve. Our AE's meet and exceed
sales objectives in their assigned territory by using professional sales
techniques to develop long-term advertising relationships that grow not
only Lamar advertising sales, but also our relationships in our communities.
Why Lamar?
Rated #1 Sales team for 2025 on Comparably, our Sales Account Executives are the
connection between Lamar and the communities we serve. Our AEs meet and exceed
sales objectives in their assigned territory by using professional sales
techniques to develop long-term advertising relationships that grow not
only Lamar advertising sales, but also our relationships in our communities.
Lamar is a certified Great Place to Work, with 88% of employees in agreement.
Lamar Advertising has also been named as a “Best Company to Work For” in U.S.
News & World Report’s annual ranking.
- Learn more about us on our official YouTube channel
- [https://www.youtube.com/@TheLamarChannel].
- Check reviews and company updates on our Glassdoor page
- [https://www.glassdoor.com/Overview/Working-at-Lamar-Advertising-EI_IE5998.11,28.htm]
- Learn more about our Great Place to Work certification.
- [https://www.greatplacetowork.com/certified-company/1000144]
- What’s in it for you?
- A Monday-Friday, 8:00 am - 5:00 pm schedule with paid holidays, with a
- combination of time in-office and selling in the field
- A first-year earning potential of $65,000-$100,000 including commissions,
- dependent on experience and selling ability
- No commissions cap, so earning potential is unlimited as you grow your book
- of business!
- Monthly auto and cell allowances for work-related expenses
- What can you expect from us?
- Comprehensive 4-week training program with opportunities to participate in
- our corporate-hosted Lamar Sales School
- Multiple medical plan options
- Hospital, Critical Illness, and Accident coverage
- Short and long-term disability with paid parental leave
- Dental and vision insurance
- 120 hours of paid time off (PTO) that increases with tenure
- 12 paid company holidays, including Presidents Day and Juneteenth
- Employee Stock Purchase Plan
- 401(k) plan with company match
- Up to $1,200 value in employer-paid HSA contributions and cash rewards for
- engaging in our wellness program
- A people-first culture that invests in connection, community involvement, and
- transparency around employee feedback
- Ongoing professional development and internal leadership programs to maximize
- your career potential
- Advancement opportunities, as our goal is to promote all Sales Managers from
- within!
- What we’re looking for in YOU:
- Ability to cold call businesses both over the phone and in person
- Ability to make oral presentations to provide information or explain policies
- and procedures
- Skill in speaking with persons of various social, cultural, economic, and
- educational backgrounds
- Working knowledge of personal computers, including Microsoft Office Suite on
- Surface Pros
- Ability to adapt to new technology
- Ability to explain the outdoor advertising business to customers and account
- executives from installation and product standpoints
- Skill in writing grammatically correct routine business correspondence
- Ability to perform effectively under fluctuating workloads
- Skill in selling or promoting outdoor advertisements
- Skill in establishing rapport and gaining the trust of others
- Ability to establish and maintain cooperative working relationships
- Ability to meet a sales quota
- Working knowledge of general sales techniques
- Ability to be intrinsically motivated to succeed and withstand rejection
- Skill in working independently and following through on assignments with
- minimal direction
- Education and experience:
- Education and Experience Requirements
- High School Diploma or Equivalent
- Current and Valid Driver’s License
- College Degree preferred
- Previous Outdoor Advertising Experience preferred
- CRM experience preferred
- A day in the life:
- On a regular basis, you will:
- Meet and exceed sales targets and monitor personal sales data and reports
- Target businesses in the assigned area and visit each established Lamar
- client as well as competitors' clients in a specified time frame
- Exhibit working knowledge of local and national competition
- Cluster accounts to work them efficiently
- Identify potential growth areas and open new accounts
- Use Lamar computer tools to locate prospects & follow up on leads, as well as
- prepare proposals, written presentations, and research
- Develop their presentation skills by utilizing computer tools, and present to
- clients on a regular basis
- Develop new product knowledge and selling skills
- Actively participate in sales meetings, regional meetings, seminars, and
- trade shows
- Perform administrative duties, such as:
- Maintaining daily, weekly, and monthly sales plans a month in advance
- Follow up on all client production orders and problem-solve any issues that
- may arise
- Maintaining organized and up-to-date records of clients and sales activity
- Physical demands and work environment:
- The primary work environment for this position is a combination of an office
- environment and work in the field, making sales calls and servicing existing
- accounts.
- The physical demands for this position include light lifting, seeing (with a
- focus on reading, color distinction, acuity, depth perception, and peripheral
- vision), sitting less than 50% of the time, standing, talking, turning, and
- walking.
- Nights spent away from home traveling are less than 10%
- Who we are:
- Founded in 1902, Lamar Advertising Company is one of the largest outdoor
advertising companies in the world. With over 360,000 displays across the United
States and Canada, Lamar is dedicated to helping both local businesses and
national brands reach broad audiences every day.
We provide ad space through:
- Billboards
- Interstate logos
- Handpainted murals
- Transportation and airports
- The largest network of digital billboards in the United States
- We live by the Golden Rule, and we operate with honesty and integrity in every
aspect of our business. We are open with our employees, transparent with our
customers, and loyal to the communities in which we serve. While Lamar is a
large company, each office has its own culture and family atmosphere, making
employees feel connected both locally and nationally.
We are committed to sustainable and environmentally friendly business practices
and use a number of innovative strategies to reduce our environmental impact.
Please click here [https://lamar.com/en/about/giving-back-lamar-advertising] to
learn more about Lamar's green initiatives.
Lamar is an EEO/AA employer, including Individuals with Disabilities, Protected
Veterans, and any other State or Federally protected characteristic
Please note: Lamar Advertising does not sponsor or take over sponsorship of a
work visa. Only candidates with U.S. work authorization not requiring
sponsorship will be considered for employment.
SMS and Email Communications: By providing your contact information and
submitting this form, you agree to receive email and SMS communications from
Lamar Advertising Company regarding job opportunities, hiring events, and
career-related updates. Message and data rates may apply. You can opt out at any
time by emailing recruiting@lamar.com [recruiting@lamar.com] or replying 'STOP'
to text messages. Your information will be processed in accordance with
our privacy policy [https://lamar.com/en/about/privacy-policy].
California Residents - Lamar collects personal information in the ordinary
course of considering job applicants. This information may include, for example,
name, address, phone number, and other contact information, employment history,
and reference contact information, and any other information provided by an
applicant to Lamar. By submitting an application, you consent to the use or
sharing of this personal information solely for the purpose of consideration for
employment by Lamar. Lamar will not sell this information.
Same role · same category
Similar Fractional SDR jobs
More on the board
Other live fractional & interim jobs
Our own roles first · then the latest
Featured fractional roles
Explore the category
Browse every fractional leadership role
not quite the right fit?
Tell us what you're actually looking for.
Browse the UK fractional and interim roles on our board — each day rate stated, estimated with its basis, or marked not stated — flagged when a role is worth a fractional pitch.
Hiring for a role like this? We undertake a shortlist of 3–5, five-stage vetting and an IR35 position on every brief.