SyndicatedFractional ExecutiveHorsham, Pennsylvania, United States
Full-time Product Director, Market Development, ICOTYDE PsO, Johnson & Johnson Innovative Medicine
FULL-TIME EXEC JOB · HEALTHTECH SECTOR · HORSHAM, PENNSYLVANIA, UNITED STATES

Full-time Product Director, Market Development, ICOTYDE PsO at Johnson & Johnson Innovative Medicine, based in Horsham. Full posting below, with the day rate stated or estimated with its basis.
Full-time Product Director, Market Development, ICOTYDE PsO — the posting in full
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What the posting asks · quoted from the listing
- Years
Qualifications Required: Bachelor's degree required, MBA is preferred A minimum of 5+ years of business experience with successful track record – preferably in Marketing, or alter…
- Certification
Bachelor's degree required, MBA is preferred
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.
As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.
Job Function:
Marketing
- Job Sub Function:
- Product Management
- Job Category:
- People Leader
- All Job Posting Locations:
- Horsham, Pennsylvania, United States of America
- Job Description:
- Johnson & Johnson is recruiting for a Product Director, Market Development, ICOTYDE PsO, located in Horsham, PA.
- About Immunology
Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.
Our Immunology team leads in the development of transformational medicines for immunological disorders and illnesses. You can influence where medicine is going by restoring health to millions of people living with immune diseases.
Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.
Learn more at https://www.jnj.com/innovative-medicine
About the Role
The Product Director, Market Development is a core member of the brand team accountable for developing and executing the Primary Care and market development strategy for ICOTYDE in Plaque Psoriasis (PsO). This position reports to the Group Product Director, Customer Experience and Market Development.
Key Responsibilities:
Identify opportunities where primary care serves as a disproportionate key stakeholder in PsO treatment initiation and develop a growth strategy that supports treatment earlier in a patient’s PsO journey
Customize brand messaging and lead the development of market expansion tactics that could include personal, non-personal, and medical education tactics
Lead the deployment of current and future tele-health solutions
Participate and actively provide inputs to cross-functional partners as it relates to launch strategy & tactical implementation, including but not limited to, Sales, Medical Affairs, Learning Excellence, Global, Insights, etc.
Shape and participate in advisory boards, congresses and attend scientific sessions where needed.
Manage associated AOR and agency partners, ensuring shared accountability to the brand strategy, rigor in marketing excellence, and exceptional execution of key tactics and deliverables.
Qualifications Required:
Bachelor's degree required, MBA is preferred
A minimum of 5+ years of business experience with successful track record – preferably in Marketing, or alternatively also in Sales, Sales Learning & Development, Medical or related fields
Solid analytical & critical thinking with demonstrated ability to translate data into actionable tactics to deliver on business objectives
Capable of leading within a matrix environment & influencing without authority
Excellent communication & project management skills
- Track record of demonstrating passion and perseverance for long-term & meaningful goals
- Evidence of intellectual curiosity, long-range thinking, stakeholder alignment, and change management
- Previous PCP and digital marketing or sales experience would be advantageous
- Ability to work in Horsham, PA (3 days/week) and travel domestically up to 20%
- Preferred:
Learning Aptitude towards AI/Tech: Demonstrated commitment to learning emerging technologies, such as AI, through exploration, iteration, and applying new tools over time
Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.
Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via https://www.jnj.com/contact-us/careers and internal employees contact AskGS to be directed to your accommodation resource.
Required Skills:
Preferred Skills:
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