SyndicatedFractional SDRNew York, New York, United States
Full-time SDR, Hyphenate
FULL-TIME SDR JOB · SAAS SECTOR · NEW YORK, NEW YORK, UNITED STATES

Full-time SDR at Hyphenate, based in New York. Full posting below, with the day rate stated or estimated with its basis.
Full-time SDR — the posting in full
~/original-posting · verbatimsource: ashby
What the posting asks · quoted from the listing
- Certification
You have an accounting, audit or FP&A background, or a CPA you would rather use in a conversation than a spreadsheet
About Hyphenate
Most AI companies in finance are building copilots. Hyphenate builds AI agents that do the work.
Hyphenate is the autonomous finance platform for the office of the CFO. Our agents run on top of a company's existing ERP, banks, billing, CRM and contracts, and take on the work itself: order-to-cash and revenue recognition, cash and treasury, procure-to-pay, general ledger and close, and reporting. They learn how each company runs finance, log every action for auditors, and escalate the decisions that need human judgment. No ERP migration, no rip-and-replace.
We are based in New York City and backed by a $9M seed round led by Foundation Capital, with BoldCap, Gaia Ventures, Aravind Srinivas (CEO of Perplexity) and finance leaders from Zuora, Ramp, Gusto, MongoDB, Zoom and the Big Four. Customers include Kiteworks, HiBid, Dura Software, Mini Melts and Rently.
About the Role
We are hiring Business Development Representatives to build the outbound engine for the office of the CFO.
The demand is already here. CFOs and Controllers at $100M to $1B companies are being asked by their CEOs how AI will change their teams, and we have the product that answers it. What we need is more conversations. Our BDRs are the people who start them: on the phone, every day, with the finance leaders who run the close, the cash and the revenue at companies in our target verticals.
This is a founding cohort. We are three Account Executives and three BDRs today and plan to be ten of each by the end of January. You will own a vertical, not a list: one segment of the market that you learn cold, prospect end to end, and build the playbook for. You report to our Head of Sales Development, who built the SDR organization at Rippling from three people to thirty, and you will get direct coaching from the CRO and the AEs you book for.
The BDR team is our farm system for Account Executives. We promote from within on discipline, coachability and execution, and we are adding AE seats fast enough that the path is real.
What You'll Own
Own a vertical: run outbound into one segment of $100M to $1B companies (B2B software, CPG, manufacturing, wholesale distribution, construction, hospitality or health services) and become the person on the team who knows it best
Live on the phone: roughly four hours a day of cold calls to CFOs, Controllers and VPs of Finance, with email and LinkedIn layered in as we stand those channels up
Book and hold 12 to 15 qualified meetings a month at full ramp, and hand each one to your AE with a real brief: who they are, what hurts, what systems they run, and what happens next
Work inbound in your segment: content downloads and demo requests route to you, and you follow up the same day
Research before you dial: ERP, close process, PE backing, hiring signals, so the first thirty seconds of every call land
Partner with your AE on account plans, multi-threading into the finance org, and reviving closed-lost accounts
Keep HubSpot clean: every call, meeting and note logged, so the funnel we run the business on is real
Write and test talk tracks and sequences with the Head of Sales Development; what works becomes the playbook for the next ten BDRs
Bring the market back inside: the objections you hear, the messaging that lands, and the segments that bite
What You Should Have Done Before
Earned attention from strangers for a living. Either 6 to 24 months as an outbound BDR or SDR with a quota you hit, or a non-traditional background with hard evidence you can do measurable work under pressure: college athletics, a founder stint, client-facing finance or consulting
Picked up the phone when it was the harder option. Cold calling is the core of this job today, and you should want it to be
Held a conversation with a finance leader, or shown you can learn enough accounting to hold one within your first month
Taken coaching well. You want your calls reviewed, and you change what you do when you get the feedback
Executed a process every day without being chased: the activity, the logging, the follow-up
Based in New York City or willing to relocate; we work from our Manhattan office five days a week
High energy, high agency. You bring it to the floor and the people dialing next to you feel it
You'll Stand Out If
- You have prospected into finance buyers (CFO, Controller, treasury, RevOps) at a fintech, ERP, billing, close or spend-management company
- You have an accounting, audit or FP&A background, or a CPA you would rather use in a conversation than a spreadsheet
- You were a founding or early BDR somewhere and helped write the playbook, not just run it
- You build your own tooling: AI prospecting workflows, enrichment, call prep, anything that gets you to more of the right conversations
- You competed at a high level in something: Division I sports, a startup you founded, a job with a public scoreboard
- What Great Looks Like Here
You treat the phone as the best channel, not the last resort. A live conversation is the strongest pattern interrupt there is, and you go get it
You want the AE seat, and you are earning it by doing the job in front of you better than anyone else
You are curious about how a finance team actually closes the books, and you can explain what our agents do for one in two sentences
You dial with the people next to you, share what is working, and make the floor louder
The Upside
- $90K base salary plus $50K in annual on-target commission, for a $140K OTE, and equity
- A real ramp: your first month of commission is guaranteed, month two runs on an adjusted quota, and you are at full ramp by month three
- A real path: the BDR team is where our next Account Executives come from, and we are adding AE seats as fast as we add BDRs
- Coaching every week from a Head of Sales Development who has scaled this exact function, plus call feedback from the CRO and the AEs you book for
- Medical, dental and vision coverage for you and your dependents, and a 401(k) match
- Meals and a stocked office in Manhattan, with a move to a new downtown space planned for early 2027
A pace that is fast and sustainable. We do not expect weekends, and we do not confuse hours with output
Location and Interview Process
This role is based in New York City. The team works from our Manhattan office five days a week; BDRs dial together, and that is a big part of why it works.
Our process is three steps and usually takes about a week:
30-minute intro with our CRO
Conversation with our Head of Sales Development
Cold-call role play. We send you the prompt and the script ahead of time; you show us how you open, handle an objection and ask for the meeting
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