SyndicatedFractional SDRLondon, England, United Kingdom

Full-time SDR, CDW

FULL-TIME SDR JOB · PROFESSIONAL_SERVICES SECTOR · LONDON, ENGLAND, UNITED KINGDOM

SDR · FRACTIONALfractional.quest
CDW
◵ LONDON◷ FULL-TIME◶ PROFESSIONAL_SERVICES
Full-time SDR at CDW, London
Engagement
Full-timePermanent · as posted
Days / week
Not statedClarify at apply
Day rate
Not statedNot benchmarked
IR35
Not statedClarify at apply

Full-time SDR at CDW, based in London. Full posting below, with the day rate stated or estimated with its basis.

01

Full-time SDR — the posting in full

~/original-posting · verbatimsource: workday

Full-timeRate not stated Not confirmed still open

At CDW, we make it happen, together. Trust, connection, and commitment are at the heart of how we work together to deliver for our customers. It’s why we’re coworkers, not just employees. Coworkers who genuinely believe in supporting our customers and one another. We collectively forge our path forward with a level of commitment that speaks to who we are and where we’re headed. We’re proud to share our story and Make Amazing Happen at CDW.

Job Summary:

CDW’s Solution Sales organisation is in place to collaborate with sales and to be responsible for delivering high value outcomes and experiences to our existing and prospective customers across a variety of technology growth pillars including Hybrid Platforms, Modern Workspace, Security and Digital Enablement.

The Solution Sales organisation is made up predominantly of Business Development Managers, Sales Specialists and various levels of Solution Architects (presales technical resource).

The role of the Business Development Manager is focussed on the following core areas:

Result driven sales overlay resource focussed on delivering successful financial metrics for the business.

Create and execute on a business plan that delivers against targets and KPI’s.

Being a sales specialist in the specific technology domain, solution, services area of this role

The primary purpose of the Business Development Manager is to be a vendor champion / services overlay salesperson with specialist knowledge in Dell Modern Workspace to lead the sales engagement from start to a winning outcome for the customers and CDW from proactive sales engagement with aligned account owners.

This role is responsible for maximizing revenue and GP growth by driving close partnerships both internally and externally and aligning with Dell Modern Workspace and CDW’s growth objectives. This will be supported with joint initiatives as per an agreed business plan.

What will you do:

Engage proactively with existing/prospective customers to understand business challenges and position tailored solutions, targeting technology buyers

Prepare and present compelling proposals and pitches to clients, both owning and contributing to opportunities

Qualifying and leading the initial business discussions with the customers

Achieve and exceed sales targets while maintaining high levels of customer satisfaction as the owner of commercial deals

Be the subject matter expert/specialist for Dell Modern Workspace in order to drive pipeline and lead the sale individually aligned to Modern Workspace

Establish new relationships within CDW and externally within the client/prospect base to drive performance goals

Work in close partnership with the internal CDW Sales and Specialist teams to identify new opportunities whilst driving proactive development of converged pipe/funnel

Build strong relationships with the Account Management team / account owner and proactively work with them, seeking opportunities and engaging additional CDW personnel as needed

Identify client needs and propose end-to-end solutions that enhance efficiency and scalability

Supporting bid teams with subject matter expertise

Opportunity ownership including CRM hygiene

Keep up to date with knowledge and stay updated on industry trends and emerging technologies

What we expect of you:

Demonstrable knowledge in Modern Workspace

Knowledge of a structured sales process

Knowledge of different customer personas

  • Demonstrable experience in delivering successful sales growth performance – running a structured sales cycle from start to finish
  • Experience of working in sales environments and contributing to sales proposals, bid responses and customer meetings
  • Experience in building positive working relationships with internal and external customer
  • Experience in working with IT strategic decision makers
  • Sales hunter skills in building/closing pipeline
  • Active listening to understand business challenges
  • Proposal writing and pitch delivery that aligns with client needs
  • Ability to work cross-functionally with Account Managers, Sales Specialists, Legal and Enablement Teams

Proactive relationship building - Combining strong interpersonal skills, commercial awareness, and strategic intent to build and nurture high-value relationships across customers, partners, and internal teams.

Commercial acumen - an understanding of the competitive landscape and the ability to apply that in order to differentiate CDW against its competition

Sales forecasting – leveraging knowledge of sales process, sales hunting skills and the experience of working in sales environments to accurately forecast quarterly

Stakeholder management – leveraging knowledge of different personas, active listening skills and experience of leading teams to effectively adapt engagement style as the situation or individual(s) require

CDW is committed to being an AI-fluent organization

We’re looking for people who bring curiosity, a learner’s mindset, and a willingness to engage with ever-evolving technology and tools. We value adopting AI as a partner, openness to experimentation, and a shared interest in learning together on AI. Our goal is to create a culture where AI enhances—not replaces—human creativity and decision-making. You don’t need to be an expert today; what matters is your readiness to explore, adapt, and grow with us as we integrate AI responsibly and effectively into our work.

Additionally, CDW is committed to fostering an equitable, transparent, and respectful hiring process for all applicants. During our application process, our goal is to understand your experience, strengths, skills, and qualifications. As an AI forward company, we see AI not just as a tool, but as a catalyst for new ways of thinking, creating, and communicating. We encourage candidates to embrace an AI mindset, one that’s curious, adaptive, and ready to explore what’s possible. We welcome thoughtful use of AI to expand your perspective and elevate how you share your story, while ensuring your application remains rooted in your own background, judgment, and voice.

About Us

CDW is a Fortune 500 technology solutions provider that helps businesses, government, education, and healthcare organizations achieve what’s possible through technology. What makes CDW different isn’t just what we do—it’s how we do it. At CDW we act as one—building trust, speaking candidly, and working together to achieve more. We play to win—focusing on what matters most and delivering for our customers. And we think forward—staying curious, moving fast, and continuously learning. We believe meaningful work happens when people feel supported, heard, and empowered to contribute. That’s why we think of ourselves as coworkers, not just employees—working together to solve complex challenges and deliver real impact for our customers and communities.

As a full‑stack, full‑lifecycle technology partner, CDW brings deep expertise, strong relationships, and broad industry knowledge to help turn ideas into outcomes. When you join CDW, you become part of a collaborative environment where your work matters, your growth is supported, and your contributions help shape what’s next.

Together, we deliver the full promise of what technology can do. Together, we Make Amazing Happen.

CDW is an equal opportunity employer. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by state and local law.

not quite the right fit?

Tell us what you're actually looking for.

Browse the UK fractional and interim roles on our board — each day rate stated, estimated with its basis, or marked not stated — flagged when a role is worth a fractional pitch.

Hiring for a role like this? We undertake a shortlist of 3–5, five-stage vetting and an IR35 position on every brief.

Rate not stated · London
Apply ↗

For executives

Your next role, read against your repo.

Sign up now →Browse the board

  1. Build your repo once; every job on the board is read against it
  2. Fractional, interim, part-time, permanent and board roles
  3. Nothing goes on your repo until you confirm it
  4. A call when it suits you — five minutes, then it is written down for your yes