Full-time Brand Director, Treasury Wine Estates

01Key Responsibilities

• Lead long-term brand vision, positioning, portfolio priorities, investment
• choices, and growth strategy across channels, consumers, and markets.
• Approve integrated campaigns, creative platforms, media strategies, and
• annual marketing budgets to maximize reach, ROI, and commercial impact.
• Partner cross-functionally to prioritize innovation, optimize the portfolio
• and product lifecycle, and guide go-to-market plans for major launches.
• Turn brand strategy into customer programs, channel activation, pricing,
• promotion, and distribution plans that drive growth and protect brand health.
• Use consumer and performance insights to set targets, assess risks and
• opportunities, and take action to deliver growth and profitability.
• Build a high-performing team; select and manage agency partners and external
• investments; align senior stakeholders and executive leadership.

02About you

• Bachelor’s degree in marketing, business, or related field
• 8-10 years of experience in brand marketing, marketing, or a related
• commercial role
• Proven track record developing and executing successful brand growth
• strategies.
• Experience managing significant marketing budgets and complex portfolios.
• Demonstrated success leading innovation pipelines and product launches.
• Experience influencing senior leaders and leading cross-functional teams.
• Experience leading and developing high-performing teams.
• Beverage alcohol, CPG, food & beverage, or consumer goods experience
• preferred.

Based in Napa, CA, with two in-office days per week. Los Angeles-based

candidates may work remotely, with travel to Napa/Paso Robles for key meetings

(at least quarterly) and more frequent Napa travel during the first 3–6 months.

03Why you'll love it here

• Our culture is built on bringing our whole selves, being courageous and

delivering together – it’s our DNA and the heart of who we are at TWE.  We

prioritize your growth with access to global career opportunities and structured

programs designed to support your health, wellbeing, and career development.

Learn more about our benefits and culture here.

Benefits depend on your work category and may include

• Competitive vacation, sick leave, and 12 paid holiday + a “TWE4ME Day” – to
• spend however you choose!
• Paid Parental & Caregiver Leave
• 2 Volunteer Day
• Flexible Work Options
• Medical, dental, vision, free mental health support, and an award-winning
• wellness program
• 401(k) with Company Match vested from day one
• Wine Perks & Discounts
• Recognition & Rewards

04It takes all varietals

• Just like the wide range and variety of brands in our wine portfolio, TWE

embraces diversity and is proud to be an equal opportunity employer. All

qualified applicants will receive consideration for employment without regard to

race, color, religion, sex, sexual orientation, gender identity, national

origin, age, protected veteran status, disability, or any other legally

protected characteristic. If you require assistance or accommodation during the

application process, please contact recruitment@tweglobal.com, quoting the job

title and reference number.

The anticipated base compensation for this position is $141,000 to 171,000

annually. Actual compensation will be determined based on several factors,

including but not limited to relevant experience, skills, qualifications,

education, geographic location, internal equity, and market considerations. This

position may also be eligible for incentive compensation, bonuses, commissions,

and/or a comprehensive benefits package, as applicable. The compensation range

listed reflects a good faith estimate of the hiring range for this position at

the time of posting. Treasury reserves the right to modify compensation ranges,

incentive plans, and benefits at any time, subject to applicable law.